I’ve been working hard at generating press around the new Blueworld launch. Sustainable traffic is the biggest issue facing local web startups in my opinion. The press we’ve received so far has mainly been on tech related sites and has helped with industry credibility not to drive users.

I was interviewed by the Cape Times yesterday about Blueworld which should be in the Techno Times paper this Tuesday. The interview is focused on the new Blueworld features and our niche social networks strategy. I will try get a digital copy of the piece and post it here..

Thanks to everyone who has published Blueworld news in the past few weeks -

Improved functionality for local youth social network
Blueworld revamp
SA social networking site rolls out updates
SA’s Blueworld unveils new tools
The new Blueworld goes live (Alex Ion/My blog)
Silicon Valley watch out: Blueworld

More Blueworld

The Blueworld staff blog is up with some cool posts like - inside the Blueworld office and our tv coverage on carte blanche and the 20 something show. I have also put up a one pager about our umbrella company, BWCOM, just so there’s some presence on the web.

Pictured below Foxinni (right) and our two developers Vince and Niekie.